The Sun is life. Despite its immediate evidence, this phrase now seems obvious to us, especially since we discovered that it is no longer always the case.

In the last 60 years, man has had to deal with the increase in the rate of ultraviolet radiation present in the atmosphere, that is, that part of the spectrum of light radiation that we cannot grasp with the naked eye, but which is still present and able to cause effects on our body. These particular rays are largely filtered by the layers of our atmosphere, but with the enlargement of the ozone hole, access to our planet has proved increasingly easier, with ever higher and alarming UV levels.

Protection from the aggressive action of these rays is essential. In addition to being often the cause of bad burns and erythema, they are also indirectly responsible for some skin diseases, which in some cases even turn into malignant tumors of melanocytes. For this reason it is vitally important to always maintain a good level of protection from ultraviolet radiation, especially if you have other diseases or genetic predispositions for this type of clinical case.

But how can we protect ourselves? Obviously with a detection of the intensity of ultraviolet radiation, which will allow us to understand when we can expose ourselves to the sun or put on a suitable protective cream. Thanks to its technologies, IPS has succeeded in producing an innovative promotional gadget for companies that produce creams for protecting the skin from the sun and its ultraviolet rays, but also for travel agencies and pharmaceutical companies. Its name is Sun Color Tattoo, and it is a non-permanent tattoo that reveals the intensity of UV rays. When the exposure becomes excessive or the UV level is too high, the tattoo changes color, thus ensuring a simple and easy to read detection.

Sun Color Tattoo

the non-permanent tattoo that will change the summer 2021

Very similar to the famous "transfer", this tattoo boasts a very pleasant aesthetic aspect, since it incorporates the harmonious and simple lines of a butterfly. This insect is the creature that par excellence represents transformation and metamorphosis, the same that occurs in the chromatic scale of the tattoo when exposure to UV rays becomes greater and greater. If the exposure is minimal, then it will remain of the original color, while if the exposure is excessive then the tattoo will tend to take on increasingly darker shades. Thanks to this very simple mechanism, anyone will be able to understand when it is time to apply sunscreen, or when it is better to stay in the shade. It should also be remembered that our product is absolutely non-toxic, safe, easily removable.

The absolute novelty brought by this gadget is precisely the combination of this prevention capacity and the practicality of a tattoo, which is perfect for carrying out this task. In fact, it is always within reach of our field of vision and does not constitute any encumbrance or concern, but above all it degrades on its own over time or can be removed with a little baby oil. 100% made in Italy.